The decision to start building a personal brand is not easy; it demands COURAGE. Courage to step out of the safe comfort zone you've outgrown. Courage to think about what you REALLY want from your life and career. Courage to finally take care of yourself and start prioritising your needs, aspirations, and dreams.
But did you know that discomfort is not always a bad thing? Discomfort can actually mean many things, for example, that:
- Something is bothering you or hurting you
- Someone or something is violating your boundaries
- You have no control over something
- Something does not meet your expectations
This is the dark side of discomfort.
But there is also a bright side to it, which says that:
- You are transforming
- You are coming out of the prison of your own limiting beliefs
- You are getting rid of what no longer serves you
- You are doing something you've never done before
- You are showing your true self
- You are exposing yourself to criticism
- You start to care about yourself
- You start to live on your own terms
- You finally start PLAYING BIG
Can you see how different these two discomforts are? The first is rooted in the outside world, which you cannot control except your reaction to it.
The second one, although it's still discomfort, is initiated and controlled by you. You are giving yourself permission to experience this discomfort.
This second discomfort, while still discomfort, is, above all, EXCITING. It's the kind of discomfort that lets you know you're stretching, growing, and evolving.
Every transformation might feel uncomfortable. It's like abandoning a cocoon that's too tight.
But how exciting it is to know that you're about to grow wings?
★ Ready to take your bran to the next level? Book a free strategy call with me today.
